Castelli Signs Gudex
Castelli recently added a trio of powerful marketing tools - a graphic and fashion designer, professional cyclist, and a stunningly photogenic model. Luckily for Castelli, all the talent is wrapped up in one person: Australian mountain bike racer Niki Gudex.
Australian Pro MTB Racer is a Woman of Many Talents
Her sporting prowess, striking looks, vision, professionalism and worldwide popularity make her the ideal representative for Castelli. Racing for Castelli, Gudex will also contribute to the scorpion's marketing effort as an apparel designer and model. Not many athletes can design their gear and show it off, too.
“Niki is an authentic athlete and designer and model, and her international fame has attracted cover shots and feature stories, including front covers on a wide range of magazines,” explained Sören Jensen of Castelli. “Having her on our team is a tremendous plus, and we look forward to having Niki representing Castelli."